Amplify your lashes with the PÜR Fully Charged Limited Edition Light up Mascara; a cult-favourite, mascara that uses opposite forces to speak volumes.

Powered by innovative Magnetic Technology, the exclusive mascara features a revolutionary formula with PÜR’s original magnetic polymer matrix that wraps a positively charged elastic veil around each individual lash to instantly lift, separate and define lashes for a full and powerful flutter. Fortified with a unique blend of conditioning and strengthening ingredients that fight the eyelash ageing process, the volumising, lengthening and curling mascara is super-caring, as well as effective in creating a wide-eyed look.

What makes this editor-adored mascara a collector’s piece is its packaging; the wand cap comes equipped with a light up component, so you can see each lash as you coat them for precise and effortless application. Expect sky-high lashes with a single flick of the wand.

Ocular-tested. Safe for contact lens wearers.

Free from parabens and gluten. Cruelty-free.